Engines of creativity

November 18, 2008

Jane McGonigal says that computer games aren’t just for escapist entertainment – they’re also engines of creativity.

McGonigal is director of games research and development at the thinktank Institute for the Future(which sounds like one of the more interesting jobs we’ve come across). She argues that games offer the perfect setting for employees and organisations to collaborate in solving problems.

Employees of major corporations such as Procter and Gamble have been encouraged to play one of McGonigal’s creations, a game called Superstruct in which players are asked to imagine the world in 2019. Another multiplayer game┬áchallenged players to imagine a world without oil.

It makes sense. After all, all intelligent animals learn through play, and that is true for adult human beings too.